A lot of people would not recognise Acharya Balakrishna if Baba Ramdev wasn't in the same frame. He's the man behind #patanjali's success, though Ramdev is the face of the brand.

Yesterday I heard an interesting story, narrated by a participant at the seminar I was attending. (#adgully #cmoscharcha)

Satish Shukla from #addverb, a robotics company with zero clients and a string of refusals (clients had certain mindsets about Indian companies), managed to meet Balakrishna and did a sales pitch for his untested product.

Balakrishna said yes, and Satish almost fell off his chair. The deal was worth $2 million US dollars. He stuttered, gulped and said "But I don't have any clients, you will be my first client."

And Balakrishna replied, "If we don't do this for an Indian company, who will?"

(This panel was moderated by the brilliant Mansi Bhatia from #shoogloo)